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Welcome, Runners & Walkers!

Proceeds generated will help support Children's Hospital Foundation which supports Children's Hospital of Richmond. For more than 80 years, Children's Hospital Foundation has been dedicated to funding and advocating for pediatric initiatives that improve the status of health care and the quality of life for children in our region. Children's Hospital Foundation provides support for the programs and initiatives of Children's Hospital of Richmond (CHoR) and the children it serves each year, as well as other pediatric health care programs in the community. Children's Hospital Foundation depends on the support of individuals, businesses and other organizations to help us continue our mission of supporting excellence in health care for children. To learn more about how you can help, visit

Proceeds from this year's race will be divided equally between the Transitional Care Unit (TCU) and general operating expenses of the Hospital. The TCU at Children's Hospital of Richmond is a 47-bed long-term care program and serves children from birth to age 21. The TCU provides care that focuses on the physical, emotional, psychological and spiritual needs of the child and family. The services are child-focused and family-centered. Depending on the needs of the child, the care they receive can include: Long-Term Care, Transitional Care, Palliative Care and End-of-Life Care. The TCU team members focus on the needs of the family, creating a friendly, supportive and comfortable environment. The staff works with each child's family to coordinate care that promotes collaboration, planning and education.

Race Course

The race starts and finishes at Children's Hospital of Richmond located at 2924 Brook Road.

Richmond Family Magazine Mascot Mile (8:30 start time)

A special event for children ages 5-10. Kids will race along a one mile course. Area mascots will cheer the runners at every turn. All kids will receive a participation ribbon and a goody bag of treats as they cross the finish line!

Richmond Family Magazine Mascot Mile Entry Fee

$10 postmarked on or before October 1, 2011. $15 after.*

10k Run & 5k Run/Walk Entry Fees

Early Registration: $25 postmarked on or before October 1, 2011. $35 after October 1, 2011.*

*Photocopied forms are acceptable. You may mail your completed entry form. Please remember to sign the waiver. To request additional entry forms or for more information, call the race hotline at (804)228-5827 or email:

To register online, click here.

Online registrations must be submitted by 11:59 pm on October 4, 2011

Start Times

Richmond Family Magazine Mascot Mile: 8:30am.
Pre-Race Warm Up: 8:45am
10K: 9:00am
5K: 9:15am

For Your Safety

Water stations, medical teams and emergency phones will be available. The following will not be allowed: bikes, skateboards, rollerblades, dogs, headsets, and unregistered runners. Please note that strollers will ONLY be allowed for the 5K Walk.

The American Family Fitness 10K Training Team

An 8-week training program (10K Run only) open to non-members starting on August 13 and ending on October 1, 2011. Deadline for training registration is August 11th, 2011. Cost for this training program is $50. The $50 registration fee for the training team includes the $25 registration fee for the race. All monies go to the Children's Hospital Foundation. If you would like to donate, ask about it at your favorite location.

Participant Requirements

  • Be on time for the runs
  • Participants should have a solid base fitness level
  • Participants should be able to run 2 miles in 24 minutes
  • Running 2 to 4 times per week in addition to the scheduled run is expected
  • No more than 2 sessions should be missed

New to 2011 Trainings

Each gym will be hosting their own training, the runs will be local to the gym location. Contact your favorite location for more information.


  • Chester (804) 748-4222, Ross Roberts
  • Colonial Heights (804) 520-7000, Kristina Petree
  • Mechanicsville (804) 569-1600, Ed Kidder
  • Midlothian (804) 378-7667, Gaela Stromberg
  • Northside (804) 261-1000, Mark Duncan
  • Swift Creek (804) 763-1111, Kathleen Jaromin
  • West End (804) 364-1200, Ashley Gibbs

Training Topics

Rules of the Road

  • Run against traffic
  • Stay off concrete if possible
  • No headphones

How to stick to the commitment

  • Dealing with travel
  • Schedule conflicts-carving out the time
  • Couch vs. the Road

Ache vs. Injury

  • What to look for
  • How to handle it
  • Heat training and acclimation

Change your scenery

  • Remind yourself of your goals
  • Translate pain to pleasure of your accomplishments
  • Trail running tips-concentrate, watch your feet more than the road

Other training ideas

  • Tempo/Fartlek training
  • Speed work
  • Other sports
  • Weight work

What all runners experience

  • Bend but don't break
  • Psychology of hill running

How to prepare for race day

  • Dress for the race
  • Foot preparation
  • Hydration
  • Mental approach

"To give anything less than your best is to sacrifice the gift." -Steve Prefontaine

Register for Team Training Online

Race Activities

Music provided throughout race course by local radio stations. Post-race breakfast, health fair, kid's festival, decorated stroller contest, live music & more will immediately follow race. For more information call (804)228-5827.

Stroller Contest

Decorate your stroller for your chance to win! Prizes for first, second and third places. Judging takes place at the AFF tent prior to the start of the walk.


Be a part of the team by volunteering your time, register to volunteer here or call the race hotline at (804)228-5827. All volunteers will receive a volunteer t-shirt.

Packet Pick Up

Friday, October 7th, from 11am-8pm at Children's Hospital of Richmond's Brook Road Campus, 2924 Brook Road, Richmond, VA 23220. First 1,000 participants receive race t-shirt. Late packet pick-up is on race day, Saturday, October, 8th from 7am-8am at Children's Hospital of Richmond's Brook Road Campus, 2924 Brook Road.

Race Timing

The 10K and 5K races will be timed by J&A Racing, Inc ( using the ChronoTrack D-Tag system. The D-Tag is a disposable chip encoded with your race number and it attaches quickly and easily to your shoe. At packet pickup you will be given your race bib (number) with the D-Tag applied to the back side of the bib. Simply remove the D-Tag from the bib and follow these instructions ( to attach to your shoe. Your race bib should then be pinned to the front of your shirt. Following the race, official results will be posted on and

Race Prizes

Prizes that will be made by the patients at Children's Hospital of Richmond will be given to the top three male and female runners and the top male and female Master's runners in the 10k and 5k. Prizes will also be given to the Top Male and Female in each age group for the 10k and the 5k. Cash awards will only be given to the top three male and female and Male and Female Master's that participate in the 10k.

Plates and Tiles painted and decorated by Children's Hospital's patients will be given to the top 3 male finishers and top 3 female finishers as well as the Male Master and Female Master. Tile awards will be given to the top finisher in each age group.


Parking will be available in the PFIZER Parking lot on Sherwood Avenue across from Children's Hospital and also available at Children's Hospital. Parking for persons with disabilities is available at Children's Hospital.


Learn more about firstgiving

Help us reach our fundraising goal by raising additional funds through: First Giving - Children's Hospital in Richmond. Create your Online Fundraising Page and send the link to your friends and family. In just a few minutes you'll be on your way to raising funds for the children at Children's Hospital. Top fundraising prizes will be awarded at the event.

Donate Online

Top fundraiser prize – 2 night stay at Wintergreen Resort for up to 4 people with greens fees or ski lift tickets (value $1000).

Thank you to all event sponsors. This event wouldn’t be possible without your continued support!

Race Day

October 8, 2011

8:30am - Kids Run
9am - 10K
9:15am - 5K
Open to the public. Walkers welcome!


Click below to register online:

Register Online Now

Online registrations must be submitted by 11:59 pm on October 4, 2011

Contact Us


Phone or Email



Note: 5k Course and Richmond Family Magazine Kids Mascot Mile courses have changed.

5K Course Map
5K Course Map

Richmond Family Magazine Mascot Mile
Richmond Family Magazine Mascot Mile Course